The I Can't, I Have Golf Journal

Stories, inspiration, golf culture, and everything that makes this game much more than just a sport.

Discover the philosophy of I Can’t, I Have Golf. The nobility of our commitment

This is also the Nobility of commitment
A meeting, a polo shirt and above all a huge smile. By discovering Nathalie Habranc on a golf course, a few words dear to JPJG took on a new meaning:... Read more...
The Threads of the World
What is JPJG’s ambition? To connect the threads, expertise, and stories of the world, from Ardèche to Japan, while offering a different perspective on golf and the people who bring... Read more...
Being Asperger’s and starting your own business: when selling isn’t so simple
Being autistic and starting your own business also means having to navigate the norms of sales: following up, understanding what is implied, picking up the phone… It’s a reality I... Read more...
Why emotions are important
Why do certain objects speak to us immediately? A color, a material, or a detail can trigger an emotion before we even know how to explain it. With Kansei Engineering,... Read more...
What if the anticipation were part of the pleasure?
A few days ago, I came across a Fairways Magazine post featuring an astonishing project. In Nashville, United States, a complex spanning more than 16,000 m² is set to accommodate... Read more...
How to dress well for golf: the rules, comfort… and a little personality
I am not a golfer yet. But as I discover this world, one idea is becoming clearer: the most appropriate outfit is probably neither the most expensive nor the most... Read more...
What gift should you give a golfer? Simple ideas to truly make them happy
Finding a gift for a golfer can seem complicated. Do you need to know their handicap, the brand of their clubs or the type of ball they use? Fortunately, no.... Read more...
Every order begins with a thank-you.
When someone places an order with JPJG, they are not just buying a golf accessory or item of clothing. They place their trust in a young French brand whose story... Read more...
Approach shots
“The important thing in golf is the approach shots.” That phrase stayed with me. Because perhaps it isn’t only about golf. Read more...
The encounters that give travel meaning
Projects provide direction. Encounters give them meaning. Read more...
Morita.
I believe we often underestimate how the greatest adventures begin. Read more...
The day I realized that golf is, above all, about people
Even though the very first idea for Je Peux Pas J'ai Golf was born from a smile (...), I believe that JPJG’s true identity was revealed through some very wonderful... Read more...
To those we almost never see
JPJG is a brand that believes any profession can become a work of art when carried out with respect, patience, and generosity. And it is this way of committing oneself... Read more...
Why embroidery is essential at JPJG
Embroidery is not merely a technique. It is a way of considering time. Read more...
Why taking time for yourself isn’t selfish
For a long time, I believed that taking time for myself was a form of selfishness. Today, I believe the exact opposite. Read more...
Pleasure before performance
Golf is not merely a sport you play. It is a way of inhabiting time. Read more...
Behind “I Can’t, I Have Golf”
I never chose this name because it was funny. I chose it because it speaks to something we all need to give ourselves permission to do: take time for what... Read more...
Why a brand can be born in a small village in Ardèche
JPJG was not born in Ardèche by chance. It was born here because this land taught me that there is another way of doing business: slower, more human, more attentive. Read more...
The nobility of commitment
The nobility of commitment is not about trying to be better than others. It is choosing, every day, to give the best of oneself without ever losing sight of what... Read more...
Why golf is a way of life
I didn’t fall in love with golf by hitting a ball. I fell in love with what golf reveals about those who experience it. Read more...
What will never change at JPJG
True nobility lies not in what one receives at the end of the journey, but in how one chooses to travel it. Read more...